A leader in business I have had the opportunity to learn about over the past few years in my business courses is Richard Branson. His leadership skills launched his small time newspaper after dropping out of high school to a powerful corporation worth billions of dollars, with his own personal net worth being around $2.5 billion. He has many attributes about him that has made him the leader he is today. His personality and his treatment of his employees make him an outstanding leader. His personality and marketing ability to make customers attracted to his product combined with his employees first, customers second mentality is an outstanding blend that he brought to the business world. He motivates customers, while at the same time motivating his employees, and I believe that motivation (besides a desirable product) is the engine towards turning a profit. It is as simple as he states it, “If your employees are happy, they will do a better job. If they do a better job, the customers will be happy, and thus business will be good and the shareholders will be rewarded.” A good read on Mr. Branson can be found here.
-Kell♥
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